Get Up ’26
A 38 day promotional campaign that carried a conference’s call to rise from first post to the night before the doors opened.
The project in numbers
Inspire, equip, and activate
Get Up ’26: Rise of the Prophetic Nation is Vineyard Consulting’s premier annual conference, built on the success of Get Up ’25.
Its vision: to inspire, equip, and activate believers to lead with courage, purpose, and spiritual authority through worship, spiritual development, and prophetic ministry.
Vineyard Consulting sought a collaborative partner to lead marketing strategy and campaign management, and to carry that vision to Christian leaders, young adults, families, and ministry leaders before the conference weekend.
How we built the campaign
A clear content calendar
- Twelve posts mapped across a 38 day window
- A cohesive brand aesthetic: the client’s palette applied, typography refined for social
- Every post scheduled ahead, so nothing waited on the day
The founder’s voice first
- Founder videos built around one clear message each
- Simple recording guidance, so raw phone footage was enough
- Captions, text, and formatting handled entirely by MB3
Flexible by design
- Fifteen minute speaker interviews, questions sent in advance, recorded once
- Each interview shaped into three post concepts
- Alternate posts staged, so the calendar never stalled when content shifted or a stronger idea surfaced
Small systems, real momentum
The personal invitation
The campaign opened with the founder speaking to one person, not a crowd. An invitation, not an announcement.
Three words, one assignment
Each minister shared three words attendees could expect from their session. It became the campaign’s top post, with 309 views.
One verse, one charge
A single scripture, Isaiah 60:1, carried the conference charge to arise and shine in one quiet, still post, reaching 181 views.
What the campaign delivered
A brand new account, built from zero followers. Instagram and Facebook insights, read November 2, 2026.
- 68% of Instagram views came from people who did not already follow
- 287 profile visits led to 29 link taps for tickets and details
- Reels drew about 14 interactions for every 100 views, the strongest format
- About 8 views for every person reached, the repetition that moves people to register
Porchia Cunningham is the consummate professional. If you want something done and you want it done right, you hire her to get the job done. She is the general of meetings and events done in excellence.
Inside Get Up ’26
An atmosphere full of worship.
Hearts postured in surrender.
Have a gathering to fill?
Conferences, launches, and ministry events: MB3 builds the campaign that brings the right people through the door.
Start a Project See World Cup 2026